
Pauli Kristian Soisalo
Senior Partner
+35 845 269 5552
Brazil
Portuguese | English | Spanish | Italian
German | French
Pauli is an experienced international business professional with extensive expertise in sales, market analysis, project management, and team management. With over three decades of experience, Pauli has worked across Europe, Central, and South America, representing multinational companies and excelling in building cross-cultural relationships with clients and partners. As the Founder and CEO of Finnbras Consulting, he has successfully guided Finnish companies in entering the Brazilian market, focusing on sustainable packaging, defense, and innovation.
In the pulp and paper industry, Pauli serves as a senior advisor and consultant for Finnish companies, leveraging his deep knowledge and experience to drive growth and foster partnerships. His leadership roles, including CEO at SAMAB, saw him managing large-scale sales operations, market expansions, and key accounts for renowned Finnish companies such as UPM, Stora Enso, and Myllykoski. His ability to combine strategic market analysis with operational execution has delivered consistent results in highly competitive environments. Pauli also represents advanced technical solutions in security for the Brazilian market, focusing on cutting-edge technologies such as AI Gun Detection, Perimeter Protection, and Threat Detection Systems. With a strong background in the defense segment, Pauli has developed start-up solutions and worked closely with military and law enforcement agencies, providing consultancy and facilitating partnerships.
Fluent in multiple languages and adept at managing multicultural negotiations, Pauli brings a holistic approach to international business development. His expertise spans account management, consultancy, and innovative project implementation, making him a trusted partner for companies seeking sustainable growth and success in global markets.
Qualifications
Business Development Plan
Sales & marketing